Grammy award-winning global superstar Doja Cat will headline the third edition of Move Afrika, Global Citizen’s pan-African music touring circuit, aimed at boosting the continent’s creative economy.
The 2026 tour will expand across Africa, with Rwanda and South Africa serving as host countries. The initiative seeks to create jobs, support local talent, and generate economic opportunities in all host cities.
The tour will kick off with Move Afrika: Kigali at the BK Arena on 17 March, followed by Move Afrika: Pretoria at the SunBet Arena on 20 March.
Tickets for Kigali are available at moveafrika.org. Tickets for Pretoria can be accessed through a series of presales: Mastercard holders from 9:00 am on Monday, 16 February to 8:59 am on Wednesday, 18 February; World and World Elite Mastercard holders from 9:00 am on Wednesday, 18 February via priceless.com/music; Big Concerts Fan Club members from 9:00 am Tuesday, 17 February to 8:59 am Wednesday, 18 February via bigconcerts.co.za. General public sale begins 9:00 am Wednesday, 18 February at ticketmaster.co.za.
Since its inception, Move Afrika has created more than 2,500 jobs across host cities, with 90 per cent of production roles filled by local talent.
The initiative has prioritised youth training in rigging, security, hospitality, and event production through partnerships such as the Harambee Youth Employment Accelerator.
Equipment and technical support are largely sourced locally, strengthening the creative economy in host countries.
In addition to music, Move Afrika campaigns to strengthen healthcare systems in Africa, focusing on primary care and sexual and reproductive health.
The Music Economy Development Initiative (MEDI), in partnership with Global Citizen, Universal Music Group and IFC, will release new research to support music policy reform and highlight the sector as a driver of sustainable economic growth.
Partners of Move Afrika 2026 include pgLang, Big Concerts, Cisco, and the Rwanda Development Board, with media support from BellaNaija, EIB Network, Rolling Stone Africa, TIME Africa, TimesLIVE, and Vanguard Media.
Doja Cat said, “From my South African roots straight to the world stage, we’re bringing energy, purpose, and real change to Move Afrika in Kigali and Pretoria. This isn’t just a tour, it’s a movement that creates jobs and opportunities that last. I’m proud to be part of something that celebrates Africa’s creativity, invests in its future, and shows the world that Africa isn’t coming, it’s already here.”
Hugh Evans, Co-Founder and CEO of Global Citizen, added, “Move Afrika is redefining global touring by placing Africa’s creative excellence at the centre of the international circuit, creating jobs, strengthening local industries, and driving long-term economic growth powered by culture.”
For more information and ticketing, visit moveafrika.org.
